Why I did this:
-When I start thinking about everything I could be doing it gives me anxiety.
-No day is the same for me.
-I lack structure
-I have to fill a lot of roles and get distracted easily.
-Standard planning simply doesn’t work.
-At the end of the day I often feel like the day got away from me and I haven’t gotten much done.
-Thought: test a new method where I’d be scheduling hourly work sessions and keeping track of what actually gets done.
-Attempt to track where my time goes, to see how to improve.
-Validate that I actually get stuff done…

Here’s how it went:
 7:30-8:30am:

Goal:
Stretch, Coffee, Breakfast, Shower, Complete to do list/work outline for Travis tonight as he will be doing a lot of work on Justuno.

Actual:
-Travis outline almost done
-Stretch: yes
-Coffee: yes
-Breakfast: on grill
-1/5 physical therapy: yes
-Tapped sprained or broken hand…

8:30-9:30
Goal:
-Finish Justuno to do list
-Eat breakfast
-2/5 physical therapy
-Review email: surfbreak, justuno, personal

Actual:
-Email reminder to T to send codes to appsumo
-Switched from online npr stream to ronn ownes 810 kgo
-Reviewed all email:  responded to Justuno cs and set up 15 minute call w Matt @ surfbreakrentals.
-Sent off this email  outline for tonights Justuno work session:

This is the email/outline I created and sent:
Stuff for tonight…not 100% but hopefully will help to be most efficient with your time. (in order of priority)

1) Pricing Page:
-Gain up to 1,000 Fans per month. $29 “Starter”
-Gain up to 5,000 Fans per month $59 “Rock Star”
-Remove middle plan
-Possibly run enterprise along the bottom in just text…

2) Support Link:
-Let’s link the top “Support” link to this thread instead of the getsatisfaction shit.

http://community.justuno.com/forums/topic/21/-/view/post_id/22

3) Tour Page:

-Add case study (attached)
-Link up logos (remove deals2have.com, premierusa)
-Add
http://www.candieapple.com  http://www.tranquilitymattress.com/  http://www.programr.com/  http://www.jrobertsclothing.com/
invoicera, Custom insall (click 30day trial: http://www.covestorm.com/pricing)

-above the logos maybe have an arrow pointing to the button on right side?
-embed a custom button to show as an example (might be too much?)

4) Re embed our justuno widget code (moves button to right side)

5) Sign Up

-add new buttons. (old email from erik)
-add “Step 1, 2, 3″  next “Create account & Get Embed Code”  Or Step 1: Create Widget Step 2: Create Account & Get Embded Code. ?

6) Create Account Page:

-This text needs updating:  remove the plan?

-Selected: Free 30 Day Trial

$29 per month or $249 per year afterwards

7) “Developer” page

-Provide custom embed buttons (searched for 15 minutes to find a great site that has custom button templates.  Will ask Ken again)

Social Engine Community Integration Completed

-Match up header: link logo back to justuno.com, add in normal nav.

9) Custom appsumo landing page.  (Discuss…)

Sample: http://www.contactually.com/special/appsumo

10) New authorize account linked in

11) Tech Support:

-http://www.gardenbeet.com/  - Felicity needs help installing on prestacart

-language translation- mathaui

-Send appsumo coupon codes

12) Things to consider: 30 Day Free trial concept.

-Offer “FREE: First 50 Fans or Followers” instead?

9:30-10:30
Goal:
-Twitter catch up for Surfbreak,  Justuno: follow new followers.  Check new followers for opportunities to connect (DONE for sbr)
-Justuno: follow  new clients
-Review hootsuite (DONE- defiantly a good tool)
-Check in with Ken for work session today (DONE)
-Review new code push to Surfbreak (DONE)
-physical thereapy 2/5 & 3/5 (forgot 2/5 last time) (DONE)

10:30-11:30:
-pt 4/5
-review remainder of day plan
-email jon for fight match sat. (DONE)
-30 minutes on hoot suite
-review nda for yapstone
-go to rocketspace?

Actual:
-Dishes
-2 words w friends moves
-realized hootsuites free plan is more limited than it says
-reviewed cell service.  23 days left.  switching to verizon next month.
- Responded to reallybigdeal.com for details on upcoming deal/launch of their site.
-Using Ipad next to computer to monitor all email in boxes.  i like this.

11:30-12:30
Goals:
- Justuno community prep for upcoming appsumo traffic.  Define what content is needed and begin filling.
-Surfbreakrentals meeting outline for tonight.
-Food?

Actual:
-Bug reported on surf regions: cleaned up puerto rico region: http://www.surfbreakrentals.com/regions/puerto_rico
-Photoshop outline for appsumo landing page
-Phone call w Travis on tues eve development list

 12:30-1:30:
-Food
-Remainder of day goals/plans: see where I’ll be focusing.

Actual:
-Ate lunch/went for walk for a view of the bay.
-Created major milestones outline for Surfbreakrentals meeting tonight.  Rough Summary: 1) Community integration 2) Payment Integration 3) Basic website design/functionality updates planned.

1:30-2:30
Goal:
-Reach out to designers for WebChalet.com Site redesign.
-Update Justuno community
Actual:
-Messages sent to top two designers of choice.
-Transferring over old Justuno forums and updated category names for aesthetics, usability and seo
-Move to couch to work horizontal and relieve back.

2:30-3:30
Goal:
-Focus on moving over Justuno content.
-If finish, bring in updated content from internetretailer & mashable

Achieved:
-Making progress.  Moving over content still.

3:30-4:30
-Move over Justuno content to community

Achieved:
-Forum content transferred and ready for Appsumo deal.
-Integrating Facebook connect

4:30-5:30
Need a break…

Achieved:
-rest
-personal calls
-shower

5:45-6:30
Goals:
-Finalize meeting time and place for surfbreakrentals tonight.
-Find button design site for travis
-Final notes for meeting
-Clean apt. for meeting here
-Espresso…

Achieved:
-Meeting set my place at 7
-Apt cleaned
-Espresso down

6:30-7:30
Goals:
-Icons for travis
-Facebook connect working on Justuno
-Connect with Ken

Achieved:
-Icons
-Facebook not functioning perfect..turning off.
-No word from Ken.

7:30-9:30
Goals:

Surfbreakrentals.com partner meeting.
Achieved:
Great meeting, stayed on point and achieved goals.

9:30-10:30
Goals:
Run through small site items and task.
Eat

10:30-11:30
-Follow up on Travis progress with Justuno
-Follow up with Ken’s progress with Surfbreak

Achieved:
-Lagunitas  IPA
-Skype review with Ken.  Lined up 10am tomorrow at the Rocket.

11:27:  Finishing up this blog post.  All in all this has been one of my most productive days in a while.   I think I’ll try this tomorrow as well and go from there…erik

As a whole, Rocket Space has provided me with something that is hard to quantify; inspiration.  I joined the Rocket at a time when I needed it the most.  Getting out of bed each day was a challenge while recovering from a broken neck and back.  Many days the only thing that motivated me to to get out of bed was knowing that the energy inside the walls of RocketSpace was there.  From this, my startups benefited greatly.

Attached are a few photo’s that survived on my iphone from the first few months of the rocket…the first client, first keg, first startup crawl.  Good luck in 2012! – erik

Duncan gets his first paying client: 1/15/2011

Duncan and Mike in the daily/nightly trenches building desk/chairs. Yes, most desk and chairs you sit in today those two constructed by them usually over beers through the night.

Somewhere behind the scenes you’ll find Mike buried in wires:

The social life with the Twins & Startup Crawls…(Yes, Justin is setting up Franzia boat races)

http://disqus.com/

http://www.balsamiq.com

http://www.pagemodo.com

https://path.com/

http://central.ly/page/home

http://www.shopify.com

Notes from first day working to set up a Shopify App

-Posted up in their api google group:

https://groups.google.com/group/shopify-api/browse_thread/thread/f098a0e1916bb647#

Got two responses and already talked to one on the phone from terra-firma-design.com

App Functionality:
-Normal installs of the Justuno social commerce widget require users to place embed code similar to how the google analytics code.
-Basic Shopify (or any APP) will place the embed code from the users Justuno account into the html of merchants website, no technical skills required.
-Advanced App options: Users could set up and manage their Justuno account through the app. (There’s no reason they can’t do this on Justuno.com)

Why an app?
-Exposure to shopifies customer base
-Requires zero technical know how from merchant to embed a Justuno social commerce widget

“Customer Development is about testing the founders hypothesis about what constitutes product/market fit”. -Steve Blank

Customer Development > Customer Discovery

“Does this product as spec’d solve a problem or a need customers have?”. -Steve Blank

1)  Hypothesis:
Part A. Online shoppers are willing to Facebook like, google+ or tweet for promo codes while shopping on a site.

Part B. Online merchants are willing to share promo/coupon codes and discounts directly to customers in exchange for solving the problem of increasing Facebook like’s, google+ or tweets.

2) Test with a minimal viable product: Justuno Social Commerce Widget
Test Results:
27: Number of websites that installed the Justuno software.
5,955: Number of Facebook Likes, Google +, Tweets that occurred.

Customer Development > Customer Discovery > Customer Validation
“Is our solution compelling enough that they want to buy it or use it today”. -Steve Blank
A) Are online merchants willing to pay for this service?
Thanks to Startups.com we have proven that customers are willing to pay for our product.
B) Find a scalable solution: next step is to further explore daily deal sites for software to reach more clients.
More to come.